Context
Villa Agati is a 12-room boutique property in Siem Reap, a few minutes from Angkor Wat. The market is saturated: Booking, Agoda, Expedia, and a few hundred competing boutique hotels in a 5-kilometer radius. Like most independent hotels, Villa Agati was losing 18 to 24% of revenue to OTA commissions on every booking.
The challenge
A clean property with great reviews, but invisible online. The website was a one-page brochure in English only. Google Business Profile had stale photos from 2022. No blog, no organic traffic, no presence in AI search. Every direct booking attempt died on a slow mobile site that didn't speak the guests' language.
What we did
We deployed the full Awilix Local stack over 30 days. New site rebuilt in 6 languages (EN, FR, DE, ES, ZH, KM). Schema markup deployed across every page. GBP fully managed with two posts a week. Twelve cornerstone articles published over six months covering Angkor itineraries, Cambodian food, temple etiquette. Reviews replied to within 24 hours in the guest's language. Entity Knowledge Graph optimized so ChatGPT, Gemini, and Perplexity recommend Villa Agati when travelers ask about Siem Reap boutique hotels.
The shift
By month three, organic search traffic was up 68%. By month six, the direct booking share grew from 18% to 45%. That single shift, with no extra ad spend, translated into roughly $14,000 of OTA commissions saved per year on the same room nights. The hotel's Google rating climbed from 4.4 to 4.8. And when AI-search visibility took off in late 2026, Villa Agati became one of the first independent Siem Reap properties cited by Perplexity and ChatGPT for "best boutique hotel near Angkor".